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Head of Marketing & Community (Salary: 200-250K)
Location Bangkok
Role and Responsibility:
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Plan and execute a marketing strategy and for new and existing products or services
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Oversee the implementation of the marketing strategy
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Develop a brand strategy
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Create and manage a calendar of events such as webinars, conferences and thought leadership contributions
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Continually review changes to the market, consumer trends and the activities of competitors, adjusting the marketing plan if necessary
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Manage and refine the organization’s social media presence
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Report on the effectiveness of marketing campaigns using pre-determined KPIs
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Utilize data for marketing campaigns, interrogating the organization’s databases and external data
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