Head of Digital Marketing & E-Commerce
Salary + Insurance + Provident Fund
Location Bangkok
Role and Responsibility:
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Oversee the plan, development, and implementation of digital products and other online platforms as well as marketplace strategies
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Drive the business of digital mall function with focus on business performance of the key elements in the areas of growth commerce, campaign, digital merchandiser, sales promotion, and E-Commerce operations
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Develop E-Commerce strategies, device action plan, and oversee execution process
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Understand the value drivers of S/E-commerce program and identifying profitable commercial opportunities to grow
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Work closely with product team to give feedback from tenant and partner to enhance product and process
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Oversee and monitor business development approach in identifying and presenting new technologies options to clients as well as building a project pipeline for new business model
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Manage the overview picture of campaign strategies and execution aligning with the business needs in terms of concept & mechanic, key message, stakeholder management, UX/UI management, and communication effectiveness
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Oversee and monitor E-Commerce operation and ordering transaction effectiveness to best contribute to the business target and objectives
